Communicating to your own staff often gets the short shrift. Sometimes you can be so focused on getting your message out to your customer, you forget that important audience of … read more >
We all know that if you can’t write well, you won’t be of much use in the marketing and communications industry. That’s why our profession is so important.… read more >
By Ronda Weaver, MarCom Sponsorship Chair One of the first things I do with new clients is a competitive audit to analyze what their competition is doing, especially as… read more >
Poor millennials. It seems lately this generation is the new cultural punching bag. They are seen as entitled, addicted to their smartphones and unwilling to pay their dues. The… read more >
I think we’ve all experienced the well-meaning but often misguided armchair marketer. I can’t be the only… read more >
The Myth of Brainstorming (is it just a bunch of BS?) By Heather Berndt, MarCom Visual Communications Chair … read more >
The first MarCom breakfast features Gallatin Public Affairs talking about government affairs. In my two main jobs… read more >
To relive the awesomeness of this past year, here are a few tidbits and tricks from MarCom's expert presenters: 1. Cause marketing campaigns must tie to the c… read more >
It’s 2015, and life is a lot different than, say, 2000, or 1995, or any year prior to 2005. That’s because our lives are now more public than ever, thanks in lar… read more >
Spokane Regional MarCom Association Honors 2015 Spark Award Winners SPOKANE, WA (May 4, 2015) - Avista’s “125 Years and Counting: Avista Honors Histor… read more >
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